Due to an unbalanced economic development between urban and rural areas, many workers from rural areas in China have to leave their children and other family members behind to migrate to big cities. Because of this and many other issues, the education of these “left-behind children” has always been a big concern for society. With this in mind, Vitesco Automotive Changchun plant teamed up with their local government, creating a long-term education strategy for the children. In six years and six visits, the company has been sup- porting rural schools: bringing them learning goods, new clothes, books, and laptops. The aim was to not only improve the students access to education but their daily lives. From 2015 to 2020, the company has been closely work- ing with the Changchun government, Jingkai Education Bureau, Jingkai Project and Service Bureau, and the Huayi Association to visit four rural schools and the students’ families. The Huayi Association supported Vitesco by connecting them with the rural schools and discussing how they can be of assistance. The company will continue to develop their strategy in education, planning how they can further assist families in their community.

Source: More Than A Market Booklet 2021